Lead Associate, Acquisition Marketing (P2)

Company: Save The Children
Location: Fairfield
Posted on: January 28, 2023

Job Description:

If you are a job seeker with a disability and require a reasonable accommodation to apply for one of our jobs, you will find the contact information to request the appropriate accommodation by visiting the following page: Lead Associate, Acquisition Marketing (P2) Job Category: Supporter Loyalty Marketing Fairfield, CT
Fairfield, Town of, CT 06825, USA
Staff whose work requires or potentially could require any in-person interaction with Save the Children colleagues, partners, or beneficiaries must be fully vaccinated against COVID-19 unless otherwise required by law. Save the Children complies with federal, state, and local laws with regard to accommodations related to this policy.SummaryThe Sustainer Marketing Team is responsible for acquiring qualified new supporters and deepening the commitment of existing supporters giving on a recurring basis to Save the Children. Growth of our sustainer audience (recurring donors) is key to achieving Save the Children's ambition to reach 3 million supporters by the end of 2025.Reporting into the Senior Director of Sustainer Acquisition, the Lead Associate, Acquisition Marketing will support strategy of other offline acquisition channels and partner with the digital team on web, email and mobile acquisitions to optimize sustainer conversion efforts across all channels. You will be responsible for helping to get our message to the right audience at the right time in the right channel to drive response and for delivering a seamless journey for new sustainers. -What You'll Be Doing (Essential Duties)

• Coordinate all sustainer acquisition campaigns across multiple channels and partner with team leads on email, web, mobile, print and telemarketing as needed for execution in those channels.
• Obtain project/campaign material legal approvals by acting as lead contact and knowledge base for legal approval process.
• Work as liaison with vendors, brand and other internal stakeholders to provide creative elements as needed and ensure proper implementation.
• Manage project plans and timelines with BTS, digital team, external vendors and others to keep campaigns on track.
• Work with internal departments and external vendors to ensure proper use of data/segmentation and maximize operational effectiveness and campaign success.
• Utilize best fundraising practices from within and outside STC.
• Partner with retention, operations and supporter experience center teams to ensure a seamless experience and consistent messaging for newly acquired sustainers.Financial management, reporting and campaign analysis (20%):
  • Work in concert with Senior Director to support the development of reporting to benchmark and measure the effectiveness of acquisition tactics.
  • Publish monthly reporting dashboard to be shared with internal stakeholders.
  • Support inputs for annual budget creation and reforecasts.
  • Manage expenses and track against budget, working with Director to adjust strategy and spend as needed.Ad-hoc projects and professional development (10%)
    • Assist team on ad-hoc projects and perform other duties as required.
    • Participate in industry benchmarking groups and develop relationships with peer agencies and international Save the Children members who are thought leaders in supporter engagement, acquisition and fundraising.
    • Attend conferences and workshops for continuous learning and to contribute to team's success.Required Qualifications
      • Minimum of a High School Diploma or equivalent, plus at least 3 years of relevant experience
      • Demonstrated experience in fundraising, marketing or communications
      • Experience in a fast-paced evolving environment where content of work, key stakeholders, policies, processes and procedures can change frequently
      • Demonstrated experience solving problems on matters related to functional areas
      • Able to work both independently and as part of a cross-functional team
      • Professional proficiency in MS Office suite
      • Professional proficiency in spoken and written English
      • Demonstrated ability to communicate and collaborate effectively with individuals and teams at all levels, both internally and externally
      • Demonstrated commitment to fostering and maintaining and environment of diversity, inclusion, and belonging.CompensationSave the Children is offering the following salary ranges for this position, dependent on candidate location:
        • Geo 1 - NY Metro, DC, and other locations with labor costs significantly above national average: Target Salary for this position is $66,300 - $74,100 base salary
        • Geo 2 - Locations around the US National Labor Cost Average: Target Salary for this position is $60,350 - $67,450 base salary
        • Geo 3 - Locations significantly below the US National Labor Cost Average: Target Salary for this position is $54,400 - $60,800 base salaryActual base salary may vary based upon, but not limited to, relevant experience, base salary of internal peers, business sector, and geographic location. - Save the Children also offers paid vacation, accrued at least 12 days a year, depending on paygrade and length of service, paid safety and wellness leave of at least 1 day per month worked for a full time employee which is pro rata reduced for employees working less than a full time schedule, and at least 10 paid holidays a year. Employees may be eligible for additional bonus compensation. Save the Children US also offers outstanding benefits that include health, dental, vision and life insurances, short-term and long-term disability coverage, an Employee Assistance Program, a retirement savings plan with employer contribution, family leave, paid parental/adoption leave of 60 days, commuter benefits, paid caregiver leave days, 1 paid volunteer day a year, paid critical child illness leave days, dress for your day, and much more. Why you should join the Save the Children Team---Save the Children US offers outstanding benefits that include health, dental, vision and life insurances, short-term and long-term disability coverage, an Employee Assistance Program, 403(b), generous vacation, personal sick leave, family leave, parental/adoption leave, commuter benefits, dress for your day, and much more. -Click here to learn more about how Save the Children US will invest in YOU!About Save the ChildrenNo matter your role when you join Save the Children, each and every day you will challenge yourself to devote your skills, talent and expertise to changing the world for kids. It's an ambitious goal, and a meaningful one no matter how you see yourself professionally: an accountant, a writer, a data analyst, a teacher, a driver, a designer, or any one of the hundreds of dozens of roles we're looking to fill every day.You see, Save the Children believes every child deserves a future. In the United States and around the world, we give children a healthy start in life, the opportunity to learn and protection from harm. We do whatever it takes for children - every day and in times of crisis - transforming their lives and the future we share. -Our work for children and their families requires that we commit-at every opportunity-to work together to identify and dismantle persistent systemic and structural racism, inequality, and any other forms of discrimination in this country and beyond. As an anti-racist organization, Save the Children will not tolerate discrimination in any form-in our employment practices, amongst our staff, in our leadership or toward the people we serve. We stand in solidarity with -all -people to fight for equal rights, justice, inclusion, and belonging. -We provide equal employment opportunities (EEO) to all employees and qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, ancestry, sexual orientation, national origin, age, handicap, disability, marital status, or status as a veteran. Save the Children complies with all applicable laws. -Save the Children is committed to conducting its programs and operations in a manner that is safe for the children it serves and helping protect the children with whom we are in contact. All Save the Children representatives are explicitly prohibited from engaging in any activity that may result in any kind of child abuse. In addition, it is Save the Children's policy to create and proactively maintain an environment that aims to prevent and deter any actions and omissions, whether deliberate or inadvertent, that place children at the risk of any kind of child abuse. All our representatives are expected to conduct themselves in a manner consistent with this commitment and obligation.Save the Children is committed to minimizing safety and security risks for our valued employees, ensuring all are given training, support and information to reduce their risk exposure while maximizing the impact of our programs for children and families. Our shared duty, both agency and individual, is to seek and maintain safe working conditions for all.Equal Opportunity Employer/Protected Veterans/Individuals with DisabilitiesThe contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

Keywords: Save The Children, Fairfield , Lead Associate, Acquisition Marketing (P2), Advertising , Fairfield, California